F.A.O. SCHWARZ Logo F.A.O. SCHWARZ 1997 AWARD WINNER
logos | brochures | point of purchase | specialty

CLIENT SINCE 1992 | FAO SCHWARZ
The challenge was to design logos and variations of the FAO brand. Although the company had huge success in the toy industry, they wanted to grab hold of a portion of the soft good market area. When we took on this project, we had 5 days to come up with designs to present at NYC corporate. We nailed 6 great designs which FAO to this day still uses nationally. Our designs transformed from shirts, coloring books pens, toys and many other ares of these retail stores. Our experience with FAO was terrific and we learned fast how to deal with printing in China. Its also rewarding to see a handful of children in Disney world wearing our designs.